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Our Courses
Brand and Product Management
The main objective is identify the critical information needed to develop a product and brand strategy that generates both quick wins and long-term value. Along this course, you will learn brand and product strategy key concepts such as product lifecycle, product demand estimation, product and brand development and launching, product pipeline, competitors analysis, brand essence and identity, brand architecture, brand equity, brand portfolio, customer experience journey, purchase funnel, key customer touchpoints and brand engagement.
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Course by
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14 hours
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English
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- AED 274.99 + VAT
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Big Data Modeling and Management Systems
Once you’ve identified a big data issue to analyze, how do you collect, store and organize your data using Big Data solutions? In this course, you will experience various data genres and management tools appropriate for each. You will be able to describe the reasons behind the evolving plethora of new big data platforms from the perspective of big data management systems and analytical tools. Through guided hands-on tutorials, you will become familiar with techniques using real-time and semi-structured data examples.
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Course by
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Self Paced
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13 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Inferential and Predictive Statistics for Business
This course provides an analytical framework to help you evaluate key problems in a structured fashion and will equip you with tools to better manage the uncertainties that pervade and complicate business processes. To this end, the course aims to cover statistical ideas that apply to managers by discussing two basic themes: first, is recognizing and describing variations present in everything around us, and then modeling and making decisions in the presence of these variations. The fundamental concepts studied in this course will reappear in many other classes and business settings.
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Course by
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Self Paced
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19 hours
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English
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Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Java Programming: Principles of Software Design
Solve real world problems with Java using multiple classes. Learn how to create programming solutions that scale using Java interfaces. Recognize that software engineering is more than writing code - it also involves logical thinking and design. By the end of this course you will have written a program that analyzes and sorts earthquake data, and developed a predictive text generator.\n\nAfter completing this course, you will be able to:\n1. Use sorting appropriately in solving problems;\n2. Develop classes that implement the Comparable interface;\n3.
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Course by
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Self Paced
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13 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Write A Feature Length Screenplay For Film Or Television
Write a Full Length Feature Film Script\n\nIn this course, you will write a complete, feature-length screenplay for film or television, be it a serious drama or romantic comedy or anything in between. You’ll learn to break down the creative process into components, and you’ll discover a structured process that allows you to produce a polished and pitch-ready script by the end of the course. Completing this project will increase your confidence in your ideas and abilities, and you’ll feel prepared to pitch your first script and get started on your next.
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Course by
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Self Paced
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93 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Auditing I: Conceptual Foundations of Auditing
This course provides an intensive conceptual and applied introduction to auditing in society. It focuses on concepts and applications related to financial-statement auditors’ professional responsibilities as well as major facets of the audit process including risk assessment and audit reporting. In the U.S. financial-statement audits and related services generally are provided by Certified Public Accountants (CPAs).
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Course by
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Self Paced
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28 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Leading Teams: Developing as a Leader
In this foundational course, you will be challenged to develop as a leader. You will explore the concept of leadership, assess required competencies for today's leaders, learn more about yourself and how you can make effective and ethical decisions, identify how to build trusting relationships with others, and articulate a practice for growing as a leader.\n\nThis course is part of Gies College of Business’ suite of online programs, including the iMBA, iMSA and iMSM.
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Course by
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Self Paced
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14 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Fundamentals of Scalable Data Science
Apache Spark is the de-facto standard for large scale data processing. This is the first course of a series of courses towards the IBM Advanced Data Science Specialization. We strongly believe that is is crucial for success to start learning a scalable data science platform since memory and CPU constraints are to most limiting factors when it comes to building advanced machine learning models.\n\nIn this course we teach you the fundamentals of Apache Spark using python and pyspark.
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Course by
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Self Paced
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22 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Fitting Statistical Models to Data with Python
In this course, we will expand our exploration of statistical inference techniques by focusing on the science and art of fitting statistical models to data. We will build on the concepts presented in the Statistical Inference course (Course 2) to emphasize the importance of connecting research questions to our data analysis methods.
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Course by
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Self Paced
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15 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Cloud Computing Applications, Part 2: Big Data and Applications in the Cloud
Welcome to the Cloud Computing Applications course, the second part of a two-course series designed to give you a comprehensive view on the world of Cloud Computing and Big Data!\n\nIn this second course we continue Cloud Computing Applications by exploring how the Cloud opens up data analytics of huge volumes of data that are static or streamed at high velocity and represent an enormous variety of information. Cloud applications and data analytics represent a disruptive change in the ways that society is informed by, and uses information.
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Course by
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Self Paced
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20 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Business English: Capstone Project
The capstone project will give you opportunities to demonstrate your competence in the learning objectives for this Specialization. For the project, you’ll use formal, written methods and more casual visual and audio methods of communication to demonstrate your ability to use language appropriate for different business contexts.
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Course by
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Self Paced
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31 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Portfolio Selection and Risk Management
When an investor is faced with a portfolio choice problem, the number of possible assets and the various combinations and proportions in which each can be held can seem overwhelming. In this course, you’ll learn the basic principles underlying optimal portfolio construction, diversification, and risk management. You’ll start by acquiring the tools to characterize an investor’s risk and return trade-off. You will next analyze how a portfolio choice problem can be structured and learn how to solve for and implement the optimal portfolio solution.
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Course by
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Self Paced
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23 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Big Data - Capstone Project
Welcome to the Capstone Project for Big Data! In this culminating project, you will build a big data ecosystem using tools and methods form the earlier courses in this specialization. You will analyze a data set simulating big data generated from a large number of users who are playing our imaginary game "Catch the Pink Flamingo". During the five week Capstone Project, you will walk through the typical big data science steps for acquiring, exploring, preparing, analyzing, and reporting.
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Course by
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Self Paced
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21 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Creative Writing: The Craft of Character
At the center of a good story are the characters in it. In this course aspiring writers will discover how to build and bring to life complex, vivid and unforgettable characters. We will study the choices a writer makes to bring all characters to life on the page, and we will perform written exercises in order to develop a variety of writing and pre-writing techniques, in order to create a variety of characters. We will learn how to use our own life experiences, and the people we know (and how not to!).
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Course by
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Self Paced
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6 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Foundations of Business Strategy
Develop your ability to think strategically, analyze the competitive environment, and recommend firm positioning and value creation. In this course, developed at the Darden School of Business at the University of Virginia, top-ranked faculty will help you explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that strategy: SWOT, Competitor, Environmental, Five Forces, and Capabilities Analyses, as well as Strategy Maps.
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Course by
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Self Paced
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9 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Advanced Machine Learning and Signal Processing
>>> By enrolling in this course you agree to the End User License Agreement as set out in the FAQ. Once enrolled you can access the license in the Resources area <<<\n\nThis course, Advanced Machine Learning and Signal Processing, is part of the IBM Advanced Data Science Specialization which IBM is currently creating and gives you easy access to the invaluable insights into Supervised and Unsupervised Machine Learning Models used by experts in many field relevant disciplines.
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Course by
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28 hours
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English
Monthly Subscription
Included in- Professional @ AED 149 + VAT
- Starter @ AED 99 + VAT
- AED 274.99 + VAT
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Managerial Accounting Fundamentals
This course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, will teach you the fundamentals of managerial accounting including how to navigate the financial and related information managers need to help them make decisions. You'll learn about cost behavior and cost allocation systems, how to conduct cost-volume-profit analysis, and how to determine if costs and benefits are relevant to your decisions.
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Course by
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Self Paced
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13 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Data Visualization and Communication with Tableau
One of the skills that characterizes great business data analysts is the ability to communicate practical implications of quantitative analyses to any kind of audience member. Even the most sophisticated statistical analyses are not useful to a business if they do not lead to actionable advice, or if the answers to those business questions are not conveyed in a way that non-technical people can understand.
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Course by
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Self Paced
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25 hours
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English
Monthly Subscription
Included in- Professional @ AED 149 + VAT
- Starter @ AED 99 + VAT
- AED 274.99 + VAT
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Investments II: Lessons and Applications for Investors
In this course, you will start by reviewing the fundamentals of investments, including the trading off of return and risk when forming a portfolio, asset pricing models such as the Capital Asset Pricing Model (CAPM) and the 3-Factor Model, and the efficient market hypothesis. You will be introduced to the two components of stock returns – dividends and capital gains – and will learn how each are taxed and the incentives provided to investors from a realization-based capital gains tax.
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Course by
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Self Paced
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20 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Establishing a Professional 'Self' through Effective Intercultural Communication
In the course ‘Establishing a professional ‘self’ through effective intercultural communication’, you will learn how to communicate effectively to establish relationships with colleagues in a culturally and linguistically diverse community and workplace.
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Course by
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Self Paced
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10 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 275 + VAT
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Introduction to CSS3
The web today is almost unrecognizable from the early days of white pages with lists of blue links. Now, sites are designed with complex layouts, unique fonts, and customized color schemes. This course will show you the basics of Cascading Style Sheets (CSS3). The emphasis will be on learning how to write CSS rules, how to test code, and how to establish good programming habits.
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Course by
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Self Paced
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12 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Managerial Accounting: Tools for Facilitating and Guiding Business Decisions
In this course, you will explore how to use accounting to allocate resources and incentivize manager and employee behaviors with these resources.
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Course by
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Self Paced
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25 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Management Skills for International Business
This course focuses on a range of management techniques. You’ll discover the main skills and competencies of effective leaders, and how to distinguish between management and leadership. The course will cover team dynamics, how to build effective relationships, key motivation theories, and how to use communication to best effect.
This course forms part of a specialisation from the University of London designed to help you develop and build the essential business, academic, and cultural skills necessary to succeed in international business, or in further study.
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Course by
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Self Paced
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18 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 275 + VAT
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Increasing Real Estate Management Profits: Harnessing Data Analytics
In this final course you will complete a Capstone Project using data analysis to recommend a method for improving profits for your company, Watershed Property Management, Inc. Watershed is responsible for managing thousands of residential rental properties throughout the United States. Your job is to persuade Watershed’s management team to pursue a new strategy for managing its properties that will increase their profits.
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Course by
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Self Paced
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23 hours
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English
Monthly Subscription
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- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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Academic Listening and Note-Taking
This course will help non-native English speakers improve their listening and note-taking skills for the purpose of listening to academic lectures. You will learn techniques for improving your understanding and skills for taking more effective notes, and you will get lots of practice in using these. If you're planning to attend college classes in English, then this class is for you.\n\nUpon completing this course, you will be able to:\n1. Understand and follow a lecture\n2. Take better lecture notes\n3. Discuss courses with classmates and professors\n4.
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Course by
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Self Paced
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32 hours
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English
Monthly Subscription
Included in- Starter @ AED 99 + VAT
- Professional @ AED 149 + VAT
- AED 274.99 + VAT
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