Working with the Media
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Working with the Media

أبرز محتويات الدورة

In this course, you will learn about branding and the role of public relations as opposed to adjacent fields like advertising and marketing. You will understand the media and how to leverage storytelling with different outlets and gatekeepers. Foundational mass communication and public relations theories will be discussed in terms of issue and crisis management.

حول مقدم الدورة

Coursera provides access to more than 3000+ courses across a wide variety of subjects in parntership with different universities and organizations.

الطبع بواسطة

  • self
    التعلم الذاتي
  • dueration
    المدة 8 ساعات
  • domain
    الاختصاص المبيعات والتسويق
  • subs
    Monthly Subscription
    Course is included in
    1. الباقة الإبتدائية @ AED 99 + VAT
    2. الباقة الاحترافية @ AED 149 + VAT
  • fee
    Buy Now Option not available
  • language
    اللغة الإنكليزية